The MENA region expands from Morocco in the south to Iran in the north. It comprises 17 markets that can be grouped in 3 clusters.
This vast geographic area shares a common history, values, language and heritage.
The MENA region has been experiencing a fast economic and sustainable GDP growth. This positive outlook is driven by several factors including a young and growing population of 270 million, rise in literacy rate, urbanization and a change in lifestyle influenced by the West. These trends have led to significant healthcare awareness and investments.
Despite these common attributes, these markets represent very heterogeneous and diverse challenges for companies aiming at penetrating the MENA region. The GDP in the region varies from USD 1,200 to USD 120,000 per year (Source: CIA Factbook, 2011). The drivers of the economic growth also vary with oil and gas exports, services and tourism predominating
Genpharm Services with its experienced management team and its extensive network with key stakeholders is able to navigate this complex environment and provide sustainable market access opportunities to its strategic partners partners – it is the leader in providing pharmaceutical market access, consulting and business development services to specialty pharma companies wanting to expand to the MENA region.